Silicon Valley Adopts 'Super Intelligence' Rebrand
AI-generated image · US National Wire
Tech leaders pivot terminology following a White House executive order requiring government agencies to ditch 'AI'.
Major technology executives are shifting their terminology from "artificial intelligence" to "super intelligence" following a push from President Donald Trump, as first reported by The Verge. According to the report, the shift comes after Trump declared that those using the term "artificial intelligence" are considered "the enemy" and issued an executive order requiring government agencies to use the term "super intelligence."
Several high-profile leaders have already adopted the rebranding. Elon Musk promised to rename SpaceXAI to SpaceXSI, and Salesforce CEO Marc Benioff announced the company would rename AIForce to SIForce. Nvidia CEO Jensen Huang, who attended the summit where the executive order was announced, stated that Nvidia would commit $1 billion to scientific advancement, which includes "super intelligence research."
Microsoft CEO Satya Nadella is the latest to adopt the language. After attending the same summit as Huang, Musk, Mark Zuckerberg, Sundar Pichai, Jeff Bezos, and Dario Amodei, Nadella used the term "super intelligence" repeatedly in a recent post calling for the creation of an "emergency brake" for the technology. The Verge notes that these moves reflect an effort by Silicon Valley to ingratiate itself with the administration during Trump's second term.