FanDuel Deploys $350 Bonus Bet Incentive as NFL Week 1 Kickoff Looms
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The operator is aggressively targeting new users with a high-value promotion as the league returns with a unique schedule, including a game in Australia.
As the NFL returns for the 2026 season, FanDuel is making a significant push for market share with a high-value acquisition offer. As CBS Sports first reported, the operator is offering new users up to $350 in bonus bets to those who wager $5 or more daily for seven days.
This promotional push coincides with a non-traditional Week 1 schedule. The NFL Kickoff Game on Wednesday will feature a Super Bowl rematch between the Seattle Seahawks and the New England Patriots, followed on Thursday by a matchup between the Los Angeles Rams and the San Francisco 49ers in Australia.
On the odds front, CBS Sports reports that FanDuel has listed the Seattle Seahawks as 3.5-point home favorites against the Patriots for Wednesday's game. For Thursday's contest in Australia, the Los Angeles Rams are listed as 3.5-point favorites over the 49ers.