BetMGM Escalates Preseason Offers as NFL Returns
AI-generated image · US National Wire
New user incentives reach $1,500 for the 2026 Hall of Fame Game, signaling aggressive competition for early football handle.
As the NFL returns for the 2026 Hall of Fame Game featuring the Arizona Cardinals and Carolina Panthers, sportsbooks are deploying aggressive acquisition offers to capture early market share.
According to reporting from CBS Sports, BetMGM is offering new users a promotion where they can receive up to $1,500 in bonus bets if their qualifying wager loses. If the first bet wins, the promotion provides $150 in bonus bets. CBS Sports notes that the availability of this offer is dependent on the user's location.
Other major operators are also competing for the preseason audience. CBS Sports reports that DraftKings is offering new users $150 in bonus bets following an initial wager of at least $5.
The escalation in bonus amounts for a preseason exhibition game underscores the industry's push to secure handle ahead of the regular season. Both operators are leveraging the Cardinals vs. Panthers matchup to drive new user registrations through these promotional codes.